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The Importance of Backlinks with Search Engine Optimization

Do you want to enjoy high rankings in all the top search engines? Then increase the number of backlinks to your website. Backlinks are links or pointers to your website placed on other websites. Backlinks connect websites to each other in the same way different pages of your website are connected by the links in the navigation menu. Here the only difference is that the backlinks point to another website. Backlinks, which are also referred as inbound links are essential today because search engines use this factor to assess your website?s importance. The importance of your website in the eyes of search engines increases when your website?s backlinks count increases. Getting niche relevant links will maximize the effectiveness of your link building efforts.

Backlinkcheck.com is a versatile tool for the webmasters that are keen in building backlinks for their website. You will find here free backlink checker tool that will allow you to get the latest status on the number of backlinks pointing to your website at any given point of time. This is a free webmaster tool and you can run as many backlink check queries as you like, no limitations on the number of searches that you can make per day unlike some of the backlink checker tools online.

Our backlink checker tool is not only a free webmaster tool but it is also a very easy to use tool.
All that you need to do to find the number of backlinks pointing to your website is to type the page URL and hit the "Go" button. In a matter of just few seconds you will get complete links report. Backlinkcheck.com also offers many other features which are not commonly available with other backlink checker tools. You will be able to hide pages with no links in the results, hide duplicate sub-domains, hide no follow backlinks and hide pages with no pagerank. In other words the report that you generate from our backlink check tool is more elaborate and also accurate at the same time. Make use of our free backlink watch tool and have the most up to date information on your backlinks count.

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What is AdFocus?

AdFocus is basically a link-shortening site that pays you for using their service. They do this two ways: by paying you for the links you create, and by paying you when other people click on your links.

Why do they do this?

When a person clicks on your link, they are not directed straight to the link’s destination. They are first directed to AdFocus ( that’s how they get their traffic). After a short 5 second countdown, you will be given the option to “skip” ahead to your destination, or if you can first take the time to sign up with Adfocus yourself. Either way, the person who sent you the link will earn a little bit of money each time when you are sent to their link destination through AdFocus.

What does ADFocus pay?

Their current payout for traffic is $6.50 per 1000 clicks. Whoa, how do I get that many people to click on my links and how do I even get my links?? If you are a member of a Paid Email site, a PTC site, or a Traffic Exchange, you can convert your referral links into AdFocus URL’s, just be sure to keep track of which site goes with what link. You can do this by copying and pasting into a Wordpad.

So how do I advertise my links?

Create a blog or page promoting your PTC or Traffic sites, and hyperlink your AdFocus links to the names of each site you wish to send someone to. Be sure to explain in your post about the AdFocus, or else they may think you gave them the wrong links. You can use AdFocus with any link, even Afiliate links if you are into Affiliate Marketing. I do not recommend using AdFocus links when advertising within the Traffic Exchanges…they frown upon links that automatically redirect.

For a FREE ebook on Affiliate Marketing and links to getting started with AdFocus and other money-making programs, sign up for my Work At Home Newsletter here…

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What are the various ways to capture revenue from advertising?

• Types of ads:
  • Sponsorship, sits somewhere between "charitable donation" and "advertising". Some sponsors might request certain pages to be excluded from having their "endorsement". No obvious examples of websites that use sponsorshp to generate revenue.
  • Context-sensitive ads, like Gmail, social networks, and articles that serve ads based on interpreting phrases or knowing the location of the user (very hard to execute well)
  • Search-related ad where advertisers bid on keywords, and ads are served when "searcher" enter terms that match keywords (best for advertisers)
  • Ads served based on a demographic (e.g., could categorize pages based on which demographics visit most often—-teen girls for pop culture--and then serve ads that are attractive to that demographic)
  • Ads based on buying behavior through cookies or more sophisticated means (e.g., Gap records that you bought a sweater with them, and they know that it is easier to get greater share of wallet than acquire new customers, so they track you and make sure that you see at least 10 of their ads over the course of the month after your purchase)

• Four types of ad revenue available:
  • Pay for "brand association" (corporate sponsorship)
  • Pay per impression (page view)
  • Pay per click (user clicks on ad)
  • Pay per conversion (user buys product)

• Potential implications for Wikimedia: Context-based ads could be interesting, but difficult to pull off. Serving ads based on demographics might be more feasible: Categorizing content like pop culture, financial, sports, etc and having advertisers pick user demographics/psychographics might make sense. Google provides some of this functionality for many companies. There might be the potential here to bring in millions of dollars, even using very conservative estimates.

[edit]What are the operational requirements of advertising? What are the tradeoffs of different approaches?

• "In-house advertising" would require Wikimedia/Wikipedia to host advertisements, match ads to pages, and serve ads; would likely require significant investment (e.g., sales staff, investment in IT components to track user base and results), but would allow Wikimedia to keep all revenue
• "Outsourced advertising" (e.g, Google AdSense) would take much of burden off of Wikimedia; would require little investment (e.g., no sales staff or significant IT components), but provider would take portion of revenues

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